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Photo archive of Life magazine coming to the web in 2009  
Wednesday, September 24, 2008 | by Megan Somerville

Time and Getty Images have teamed up to develop an online repository for the defunct Life magazine's collection of photos dating back to the 1930s, eventually giving access to millions of photos from the magazine. Getty Images' photos will also be available at the consumer-focused site, and in fact will comprise the majority of the photos available when the service launches in early 2009.

At present, there is only a placeholder page for the new site, at life.com. More information is in the press release below.

Press Release

Time Inc. and Getty Images Jointly Launch LIFE.com

New Site Offers Access to Millions of Iconic Photographs From Getty Images’ and LIFE’s Combined Photo Collections

3,000 New Contemporary Photos Uploaded Daily from Getty Images

New York, NY, September 23, 2008 – Time Inc. and Getty Images will jointly launch LIFE.com, the companies announced today at the Interactive Advertising Bureau’s MIXX Conference in New York City. LIFE.com will be jointly owned and operated by Time Inc. and Getty Images, and will provide access to the most comprehensive iconic and professional photography collections available anywhere online. Andy Blau, president of LIFE and SVP of Time Inc. Interactive, and Catherine Gluckstein, vice president of iStockphoto and Consumer Markets at Getty Images, will serve as CEO and CFO, respectively.

“LIFE.com brings together the two most-recognized brands in photography, making the defining images of our times even more accessible to people everywhere,” said Jonathan Klein, co-founder and CEO of Getty Images. “We are thrilled to partner with Time Inc. on the launch of this exciting new venture.”

LIFE.com will offer access to thousands of new photographs from Getty Images’ award-winning photographers, including today’s news, entertainment, sports, celebrities, travel, animals and many others. Consumers will also have access to millions of images from LIFE magazine, many of which have never been seen by the public. The collection contains the historic photos that LIFE published through the decades, in addition to many never-before-seen pictures of Hollywood stars, sports heroes, important people and events from the ‘30’s though the ‘90’s. Getty Images will be providing the majority of images at launch from its comprehensive archival and current collections. More than 3,000 new images will be uploaded daily from Getty Images.

“Image search is the fastest-growing type of online search, and LIFE.com will satisfy the public’s desire for quality and relevant imagery through a visually pleasing and easy-to-browse website,” says Blau. “Only three percent of the LIFE archive has been seen by the public,” says LIFE.com editor Bill Shapiro. “This site will put everything on display. You’ll be able to look at the biggest events of yesterday and the stories making news today with just a couple of clicks.”

The new site, which was designed with Getty Images’ industry-leading search technology, will be easy-to-use and navigate. When the site launches in early 2009, consumers will be able to interact intimately with imagery, including printing select photos, sharing photos with friends and family, playing the popular LIFE Picture Puzzle, creating collections of photos around special interests and purchasing photo albums of user-made collections. Through the site, consumers can view the photos the world is talking about by searching for recently added photos or viewing photos by topic. Searching for and viewing images on the site will be absolutely free.

About Time Inc.
Time Inc., a Time Warner company, is one of the largest content companies in the world. With more than 120 magazines, it is the largest magazine publisher in the U.S. and a leading publisher in the U.K. and Mexico. Each month, one out of every two American adults reads a Time Inc. magazine, and one out of every seven who are online, visits a company web site (more than 25 million unique visitors). Time Inc.’s popular brands and successful franchises extend to online, television, cable VOD, satellite radio, mobile devices, events and branded products.

About Life Inc.
Life Inc. publishes soft and hardcover books under the LIFE brand, distributes limited edition photography through galleries nationwide and offers fine art prints to consumers online. The LIFE Picture Collection is a working photography library dedicated to cataloging, scanning, researching, and digitizing images. Life Inc. is a subsidiary of Time Inc.

About Getty Images
Getty Images is the world’s leading creator and distributor of still imagery, footage and multi-media products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and websites. Visit Getty Images at www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.

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