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Sony announces faster, higher-capacity XQD cards  
Monday, July 2, 2012 | by Rob Galbraith
xqd_64gb.jpg
Sony has announced a new line of XQD memory cards that feature higher read/write speeds than existing XQD offerings. Sony XQD S Series will be capable of read/write speeds of 168MB/s, says the company, as compared to 125MB/s for the H Series, which began shipping earlier this year. Two S Series capacities are planned, 32GB and 64GB, with the latter providing double the maximum capacity of the H Series.

The Sony XQD S Series 64GB is to ship later this month in Europe, with the 32GB to follow in September or October. The rollout dates may be different in North America and elsewhere.

Sony is also developing a driver for Thunderbolt-equipped Macs that "lets users transfer files to Macintosh systems, when using a compatible reader/writer." It's to be released in August. At about the same time, Sony will issue a new version of its File Rescue software that will be capable of recovering picture and movie files taken with the Nikon D4.

Sony is the only maker of the XQD format, and the D4 is the only digital camera to accept XQD.

More information is in the Sony Europe press release below.

Press Release

XQD S Series from Sony outpaces limits of CF 02 July 2012
Fastest-ever1 memory card with 168MB/s2 read-write speed captures the fastest sporting action

Sports photographers can achieve their best-ever shooting performance this summer with the new XQD S Series memory card from Sony.

The high-speed memory card also offers the capacity and reliability thats demanded by professional photo journalists covering sports and other tough shooting assignments.

Offering sustained read/write transfer speeds of 168MB/s (actual speed), XQD S Series outpaces the maximum interface speed limit of Compact Flash cards (167 MB/s).

Partnered with Nikons D4 professional DSLR, XQD S Series effortlessly captures a non-stop burst of 108 RAW frames3 (at 12-bit compressed RAW, approximately 10.5MB file size). At a shooting speed of 10fps, this lets photographers document the mens 100m sprint final from start to finish in a single, sustained burst of RAW images.

The new cards blazing transfer speeds also slash PC backup times, boosting workflow for busy journalists and creative professionals facing pressured deadlines. Photo professionals can take full advantage of the cards unsurpassed transfer speeds, with back-up times slashed by over 30%2 compared with the fastest CF cards. A high-speed driver for the MRW-E80 XQD card reader is available now for free download at http://www.sony.co.uk/support/en/product/mrw-e80

Also available, free driver software allows XQD memory cards to be used with the latest Thunderbolt-enabled computers through a compatible card reader.

The cards high capacity of 64GB makes XQD S Series ideal for storing large volumes of data-heavy RAW files. This makes the card attractive for sports photographers who may be triggering the cameras shutter remotely and cannot conveniently change media cards.

From August, XQD S Series users can also download free new version of File Rescue, Ver 3.2, software by Sony, allowing recovery of accidentally-deleted photos and videos. Its the worlds first file recovery utility that now supports latest AVCHD and 3D5 formats as well as RAW and MOV files. File Rescue software is also available for XQD H Series users.

The new XQD S Series memory card is available with 64GB capacity from July 2012. A 32GB card will also be available later in 2012 (September/October).

For more details please visit http://www.sony.net/Products/memorycard/en_eu/xqd/index.html

Expanded media choice from Sony

Headed by the TIPA Award-winning4 XQD memory card range, the family of media storage solutions from Sony expands with other new products catering for a wide range of users, applications and devices.

The family of microSD cards is ideal for tablets, smartphones and other mobile phones. Supplied with a standard-size SD card adaptor, the range of Class 4 cards now includes a new 16GB capacity model.

The MicroVault Style range of USB flash drives offers cool, reliable storage. Pink and Green pop colour options are now available in capacities up to 16GB.

File Rescue software is also available to registered users of these Sony media products.

For more details, please visit www.sony.co.uk/hub/memory-cards-usb-drives

Notes to editors

1 As of June 2012. Based on Sony internal testing as compared to leading industry manufacturers.

2 Based on Sony internal testing. Transfer speeds vary and are dependent on host device.

3 When used with Nikon D4, with capture of compressed 12-bit NEF (RAW) images. Based on Sony research.

4 TIPA Awards 2012: Best Imaging Storage Media - Sony XQD Memory Cards

5 AVCHD 3D files


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